Lagos State Government
Lagos Metropolitan Area Transport
Authority (LAMATA) Lagos Urban Transport Project (LUTPII)
Development of Corporate Identity Manual for LAMATA
IDA Credit No. 4767-UNI Date: June 25, 2013
Request for Expressions of Interest
Lagos Metropolitan Area Transport Authority (LAMATA) intends to apply part of its budgetary allocation to cover eligible payments under the contract for the following consultancy services:
Consultancy Services for Development of Corporate Identity Manual for LAMATA
The purpose of the LAMATA identity is to assist our stakeholder in the use of our proprietary marks and corresponding language that accurately and consistently convey LAMATA’s messages and identity, by ensuring that there are defined parameters in which its communication materials are exhibited and implemented.
The main objective of this consultancy is to develop guidelines that would maintain a consistent look of the LAMATA identity, iconography, imagery and collateral is to strengthen and maintain the professionalism of the Authority and to continue to reinforce the relationship with stakeholders
The specific objectives for the consultancy include:
1. Create favourable image for LAMATA and its sub brands.
2. Ensure easy recall and usage of the LAMATA identity components in its consistent form
3. Forestall any illegal use of the logo
4. Help consolidate the position of LAMATA
5. Promote public acceptance of LAMATA
6. Enhance Stakeholder ownership of the LAMATA brand
LAMATA now invites eligible consulting firms to indicate their interest in providing the above services. Interested consultants should provide information demonstrating that they have the required qualifications and relevant experience to perform the services. The short-listing criteria are (i) evidence showing the fields of specialty of the firm consultants profile/brochure(s) (ii) evidence showing that the firm is a legal entity (certificate of registration), (iii) evidence of registration with relevant authorities and professional bodies. (iv) Evidence showing the technical and managerial capabilities of the firm in the field of assignment. (v) Description of similar assignments, (vi) availability of appropriate skills among staff, and availability of essential technology etc.). For each project performed the consultant shall provide the name and contact address of the client (office & e-mail address, and telephone number), date(s) of execution, name(s) of lead and associate firms, contract amount and financing sources.
The attention of interested Consultants is drawn to paragraph 1.9 of the World Bank’s Guideline: Selection and Employment of Consultants (under IBRD Loans and IDA Credits & Grants) by World Bank Borrowers January 2011, setting forth the World Bank’s policy on conflict of interest. In addition, please refer to the following specific information on conflict of interest related to this assignment: Bank policy requires that consultants provide professional, objective, and impartial advice and at all times hold the client’s interests paramount, without any consideration for future work, and that in providing advice they avoid conflicts with other assignments and their own corporate interests.
Consultants may associate with other firms in the form of a joint venture or a sub-consultancy to enhance their qualifications. Where firms are associating, the submission must include verifiable evidence of association from all parties.
A consultant will be selected in accordance with the World Bank Guidelines: Selection and Employment of Consultants by the World Bank Borrowers, January 2011.
Interested consultants may obtain further information at the address below from 8:00am to 5:00pm, Monday to Friday. Please visit www@lamata-ng.com for more information about the project.
Expression of interest must be delivered to the address below by July 9,2013 at 5:00pm.
The Managing Director
Lagos Metropolitan Area Transport Authority (LAMATA)
Block C, 2nd floor, Motorways Centre, 1, Motorways Avenue
Alausa, Ikeja, Lagos State. Nigeria
Telephone: 01-2702778-82 Fax: 01-2702783
E-mail: advert@lamata-ng.com ; adabiri@lamata-ng.com